Create a distinctive identity that celebrates the authenticity of Italian agri-food excellence while strengthening the connection between quality, territory, and tradition.
Tipicamente Nostro is a visual identity developed to promote and enhance the excellence of Italian agri-food products. Commissioned within the Agrocepi initiative, the project communicates authenticity, quality, and the strong connection between product, territory, and tradition.
The logo combines the initials T and N into a distinctive symbol enriched by a stylized leaf, representing nature, sustainability, and agricultural heritage. Clean typography, a refined colour palette, and elegant finishes create a contemporary identity that reflects the premium value of Made in Italy while ensuring recognition and consistency across every touchpoint.
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