Coca Cola

Limited edition labels for 33 cl glass bottles featuring illustrations of the Neapolitan Smorfia.

  • Areas

    Packaging Design
    Label Design

  • Teamwork

    ART DIRECTOR: Biagio Di Stefano
    GRAPHIC DESIGNERS: Angelo Caruso - Giuseppe Ferrigno - Antonio Pistola - Giusy Zambrano - Federica Pelliccio - Carlo Vitelli - Michele Luise


Designing a limited edition series of labels inspired by Naples featuring 6 illustrations based on themes from the Smorfia.

Printing on transparent film labels for 33cl glass bottles of Coca-Cola and Coca-Cola Zero, in collaboration with the International School of Comics in Naples, coordinated with students from the three-year graphic design course. The labels feature illustrations related to “L’Italia”, “La festa”, “La musica”, “Pulcinella”, “La tavola imbandita” and “La risata”.

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